Clinical Trends Overview
Clinical Market Trend Reports
IMV's Clinical Market Trend Reports feature in-depth qualitative and quantitative research with large samples of physicians – radiologists, radiologic oncologists, cardiologists, orthopedists, urologists, and others – about their perceptions of diagnostic and therapeutic equipment. These reports quantify the mix of procedure types and procedure settings used; explore physicians' opinions about the relative value of different diagnostic and treatment approaches; quantify referral practices; and provide insights into physicians' opinions about specific types and brands of medical equipment. IMV's Clinical Market Trend Reports not only identify clinicians' current unmet needs, but also explore the clinicians' expectations about changes in their product needs in the near future.
Products Available for Clinical Trends
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Market Summary Reports
IMV's Market Summary Reports identify market trends based on data from IMV primary research. Modality specific reports cover national trends and include procedure utilization, installed base market share, characteristics of installed equipment, equipment buying plans, contrast media utilization , suppliers, operational budgets and staffing levels. Clinical trend reports cover current and future utilization of a variety of modalities for selected clinical conditions.